Runway | Saturday, September 30
For the Dallas-based designer Noha Raouf, everything is in the details. That’s why each of her carefully crafted pieces exude a sense of enduring sophistication and technical skill. In fashion she discovered the perfect fusion of creative expression and strategic thinking. She lives for the design process, and the inherent magic in taking a piece from concept to reality.
Born and raised in Egypt, Noha holds her Bachelor of Arts in Mass Communication, and is attending the El Centro School of Design in Dallas, Texas. In May 2017 her graduate collection was recognized for its unique aesthetic, receiving the Best Fashion Collection award.
With the launch of her website and fashion lookbook, she is debuting her first luxury womenswear line, NOHA RAOUF. This ready-to-wear line features the earthy colors, unusual cuts and textures, and unique fabric selections that Noha’s work is best known for. NOHA RAOUF is specifically designed for the fiercely independent and the exceptionally original. Adapting both draping and sophisticated pattern techniques, the brand is designed to enhance shape, silhouette, and style for a timeless look.